THE

Children's Hospital of Atlanta

 
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ABOUT

Childern's Hospital of Atlanta is a not for profit children's healthcare system, located in the Atlanta area.

GOAL

With the construction of their new pediatrics building they needed a way to generate revenue to help fund the project. The goal was to create a site the could help tell the story of CHOA and showcase their new building in a way to help donations. We had to highlight the various rooms and naming opportunities their patrons could purchase.

 

 

Navigation

Concept

The mantle was designed to show off the angular design of the building. The main navigation was moved to the bottom in order to show the building prominently and not distract users. Without the bar up top the building looks taller and more majestic, making it a showpiece for the site.

 
 
 

 
 

INTERACTIVE FLOOR MAP

 
 
 

Concept

This interactive blueprint allows users to go floor to floor and view each and every donation opportunity. With each hotspot a card appears and displays information and pricing for the room.

 
 
 

 
 

Naming Opportunities

 
 
 
 
 

Concept

A simple animation of down the listed price helps to keep things interesting and break up the very text heavy section.

 
 
 

 
 
 

PITCH VIDEO

Below is the full working homepage video that I put together in After Effects in order to show the client direction, style, and implementation.